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The objective of this RFP is to solicit proposals for Visit Pasadena’s Destination Mobile Application that will serve as the premier destination mobile application for consumers, travelers, and visitors as they decide where to go, navigate their trip (in-market), manage their visit, have fun, and share their experiences. The Pasadena Center Operating Company is seeking proposals from mobile application development firms to analyze, plan, design, integrate, build, test, and support such design objectives as well as to consider future needs and functionality. Parties interested in responding are asked to submit their proposal no later than 4:00 pm on January 22, 2016 via e-mail or mail, to: Pasadena Center Operating Company Attn: Marketing and Communications Department, Christine Susa 300 E. Green Street Pasadena, CA 91101 [email protected] The deadline to submit questions related to this RFP is January 12, 2016. All questions regarding this Request for Qualifications should be directed to: Christine Susa Director of Marketing & Communications [email protected] The following schedule provides key events and their associated completion dates and is provided primarily for planning purposes. Pasadena Center Operating Company may modify the project timeline at its discretion. RFP Issued January 7, 2016 Q&A Submissions January 12, 2016 Q&A Answers January 14, 2016 Proposals Due January 22, 2016

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