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The purpose of the Request For Proposals (RFP) is to award a single contract for the provision of enhanced audience research programme. The main scope the contract covers the provision of: (i) One nationally representative research across the 29 Allies plus North Macedonia. It is foreseen the research results should be available to NATO in the month of December 2020. (ii) Ad hoc polling and focus groups that are part of research programme. It will be commissioned as required, at short notice, either in response to international events, or to test communications content. Audiences of focus may be a single nation, several nations, or – for polling only - the 29 Allies. These services are considered as purchased options that may be purchased from time to time by the Organization, at its sole discretion, during the effective period of the agreement. The prospective contract period of performance is from 1 June 2020 (tentatively) till 31 December 2020. The initial Contract duration may be extended through the exercise of four one-year extension options resulting in an extended Contract duration which in no case shall exceed a maximum of five years.

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